Take one look at this picture and tell me that story is being covered EVERYWHERE out of serious concern for public health. Come on. It’s a CHEERLEADER who DIED during surgery for BREAST augmentation. In the meteorology of sex-and-death-sell headlines, it’s the perfect storm. It would have been enough the young woman had just been, you know, white and blond. But she is also a cheerleader. And oh, do we have a thing about cheerleaders. In high school, they stand to destroy our social lives. In Heroes, they stand to save the world. But while we’re busy thinking about cheerleaders doing everything but leading cheers, they are actually busy being insanely good athletes, performing superheroic stunts like the basket toss and — yes — the Superman. If you need reminding of that, or proof, check out this interview my alter ego did with Kate Torgovnick, author of Cheer!: Three Teams on a Quest for College Cheerleading’s Ultimate Prize. Hint:  the “ultimate prize” is not popularity.